Research Studies

Tag: Synthetic Personas

← Back to Research Studies

Synthetic Personas

Synthetic personas are the heart of Ditto's research platform. Each persona represents a real consumer demographic, calibrated on behavioural and psychographic data to generate authentic responses.

These articles explore how synthetic personas are built, how they think, and why their responses reflect genuine consumer perspectives. Understanding the technology helps you trust and interpret the results.

What You'll Discover

  • How AI personas are calibrated on real consumer data
  • The architecture behind synthetic consumer simulation
  • Persona diversity and demographic representation
  • Validation of persona authenticity and response quality

Learn how synthetic personas work, or book a demo to meet Ditto's consumer panel.

No research studies found for "Synthetic Personas"

Try another tag or view all research studies.

View All Research Studies